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︎HEY HUEI ︎SENIOR
ART DIRECTOR
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CURRENTLY: C
LEMENGER BBDO, MELBOURNE [AUSTRALIA]
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VISUALLY IMPAIRED REALITY
CREATING THE WORLD’S WORST VIRTUAL REALITY EXPERIENCE ︎︎︎
︎ Australia is the only developed nation that still has trachoma.
︎ A VR experience that simulated the effects of the eye disease.
︎ Voted most engaging experience at Open Day.
︎ABOUT
︎INSTA