︎HEY HUEI ︎SENIOR
LEMENGER BBDO, MELBOURNE [AUSTRALIA]
VISUALLY IMPAIRED REALITY
CREATING THE WORLD’S WORST VIRTUAL REALITY EXPERIENCE ︎︎︎
︎ Australia is the only developed nation that still has trachoma.
︎ A VR experience that simulated the effects of the eye disease.
︎ Voted most engaging experience at Open Day.